employee communications

Blog: Employee Communications

Wouldn’t it be great if your employees understood & shared a clear vision for the future?
Do you want to improve performance, morale, and corporate culture?
How do you build a reputation as a great place to work?

This blog shares our ideas on how you can use the five basic building blocks of smart marketing/communications to create a great place to work and an organization that adapts and embraces change. It is not complicated.

January 10, 2012
A Social Media Policy to Empower Employees

So you are going to do it — you are going to give your employees the power to use social media. Congratulations! It is a positive step that can produce powerful results. It is a good idea to provide some …
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November 10, 2011
the great values divide

An organization’s values are supposed to be a guiding statement about what is important and how decisions should be made. But are they? A new study but the Boston Research Group found that CEOs are six times more likely than average …
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October 24, 2011
Creative Employee Communications: A Quick’ How To’ Guide

When I made a case for being creative with your internal communications, I promised to share some tips on turning a boring email or announcement into an attention-grabbing, fun, creative message. Of course, there is a time for very serious …
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September 27, 2011
make room for creativity

I am a strong advocate of straight talk. But does this mean that there is no room for creativity in employee communications? Absolutely not! Being creative is essential to effective communications and it also pays off with extra benefits to your …
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Vision + Strategy + Principles = Smart Communications