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Latest Blog
May 14, 2012
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Andrea Gregoire
An original and creative thinker, she is a talented writer and is able to craft relevant, attention grabbing messages. Those who work with her, enjoy her energy, enthusiasm and her commitment.
She is an expert advisor and makes a valuable contribution to executive teams with advice and guidance related to brand management, corporate image, change, communications tactics, messaging, and marketing effectiveness.
A consistent originator of innovative and practical approaches, she has extensive experience in developing strategies and plans that provide the foundation for exceptional results.
With experience in public and private organizations ranging in size from small business to multinational corporations and large government departments, she is adaptable to any environment. She is known for her ability to hit the ground running and to quickly grasp new and complex subjects and problems.
Andrea is a high performer who consistently delivers results with high quality, creative, and effective marketing and communications strategies and tactics. Strong project management skills have been behind the successful production of every communications product imaginable. With an eye for the bottom line, excellent customer service, attention to detail, and a team-player attitude, she brings a winning, energetic style to any project.
Expertise
Employee Communications
strategies and plans • change management (technology, structures and processes) • mergers and acquisitions • internal branding • recognition and reward programs • intranets and other communications tools • web 2.0 for innovation and collaboration
Marketing
marketing strategies (B2B and B2C) brand development web strategy, content and design web marketing and search engine optimization social media public and media relations newsletters and blogs print materials video
