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Smart Marketing
Are you under pressure to increase sales?
Competing for people’s attention?
Need to connect with your audience?

Build a great brand »
Corporate Social Responsibility
Wouldn’t it be great if your organization could
improve its triple bottom line – people, planet
and profit?

Construct a more sustainable organization »
Employee Communications
Do your employees share your vision?
Want to improve performance, morale, and corporate culture?

Create a great place to work »
recent blog posts

February 21, 2012
Family Day Message

Some of us in enjoyed Family Day on Monday, February 20 — it is a day to spend with our children, parents, siblings and maybe your pet or friends. For me, it is a day to remember the importance of family …
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February 9, 2012
One Good Apple

Apple is notoriously secretive about some of its activities including where its products are made. Recently it removed the cloak of secrecy around its suppliers for the iPhone, iPad and other products. This increased transparency was just one of a number of …
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January 10, 2012
A Social Media Policy to Empower Employees

So you are going to do it — you are going to give your employees the power to use social media. Congratulations! It is a positive step that can produce powerful results. It is a good idea to provide some …
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Vision + Strategy + Principles = Smart Communications